The organizations that sustain commercial performance treat GTM as a live system rather than a finished document.

Crafting effective, winning strategies requires a structured, methodical approach that uses the strengths of specialized tools. By combining the capabilities of Perplexity and NotebookLM, you can ...

Within the Office of Research is a five-person team devoted to supporting faculty in the research grant writing process. Purdue’s proposal strategy and development team offers researchers a full ...

What is one lesson you learned from your time at Merck, specifically in developing Keytruda, that you’re bringing to the Eikon team? Drug development is a team sport. You have to build a great team.

In this episode, David Ohm, Chief Strategic Development Officer at MultiCare Health System, shares insights on expanding access to care across the Pacific Northwest, investing in workforce well-being, ...