The 80s were all about bold colors, neon lights, and futuristic-yet-retro aesthetics. But what if today’s biggest brands ...

Before the rise of digital, visual identities and logos were designed with control in mind: easy to replicate and apply consistently across channels. It made sense to apply, protect and enforce key ...

Budding smartphone brand itel has released a new logo for its brand identity. The changes to the itel brand coincide with its eighth year of operation in India and 16 years of existence. It marks a ...

Whether you’re launching a new company or looking to refresh an existing one, your logo serves as the foundation of your brand identity. It’s often the first thing people see and the image that sticks ...

A hefty new monograph, Wilhelm Deffke: Pioneer of the Modern Logo (published by and Scheidegger & Spiess and the Berlin-based Bröhan Design Foundation) is bringing Deffke some long-deserved name ...

Almost as ubiquitous as a candidate's face is their logo, sometimes it's plastered behind them on a huge screen, sometimes is stands out in front on a lectern. All of the elements are carefully chosen ...

While Google has been implementing uniform logo redesigns for its app icons, applying the iconic Google colors, the new Android logo stands out with its unique design. Although it has been primarily ...

Posts from this author will be added to your daily email digest and your homepage feed. is a senior editor and author of Notepad, who has been covering all things Microsoft, PC, and tech for over 20 ...