Aston Martin F1 Team struck a new deal with Hugo Boss. The German luxury clothing company is set to become the official fashion partner for the British auto brand that races in the FIA-sanctioned ...

Speaking to Euronews in Dubai, Daniel Grieder outlined how the 100-year-old brand is using technology, experience-led stores and quieter luxury to adapt to changing consumer expectations. View on euro ...

A tie-up with David Beckham is one part of a strategy for growth by Hugo Boss. (Photo by Ernesto Ruscio/Getty Images) German fashion house Hugo Boss has been warned by activist shareholder Frasers ...